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Rob Kaiser

Publisher, Greater Wilmington Business Journal
BIO

Rob Kaiser is the co-owner and publisher of the Greater Wilmington Business Journal and Wilma magazine. Before moving to Wilmington in 2007, he helped create a business publication in Fort Wayne, Indiana, as its editor and the  

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Marketing & Sales
Jan 1, 2014

What Is This Insights Thing?

To explain Insights, I first need to discuss a relatively new term — content marketing. Today, every company is a publisher. You regularly publish fresh, insightful content on your website, e ...

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INSIGHTS

SPONSORS' CONTENT
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Back to Business: Cameron School of Business Begins a Bold New Year

David Glew - UNCW Cameron School of Business
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Your Business Isn't Ready to Sell Just Because You Are

Trey Blalock - Fourscore Business Law
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AI Is Driving Up Rates -- and Battery Value

Robert Parker - Cape Fear Energy Systems

Trending News

Wilmington Health Facility Sells For $9.4M

Cierra Noffke - Oct 26, 2026

In The Current Issue

Hemp Industry Caught In Legal Weeds

Uncertainty hangs over the hemp industry, including businesses in Wilmington that depend on the sale of hemp-based THC products....


Shoulder Season Lifts Tourism Industry

Industry professionals say people seem much more willing these days to travel to the Wilmington area outside of the traditional summer vacat...


Election 2026 Q&A: NC House Candidates In Local Districts

Candidates vying to represent local districts in the N.C. House of Representatives answer questions on timely topics....

Book On Business

The 2026 WilmingtonBiz: Book on Business is an annual publication showcasing the Wilmington region as a center of business.

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