On Thursday, March 31, my wife drove two hours each way and waited in a two-hour line for us to put down a reservation on the design-yet-to-be-released Tesla Model 3. It was a phenomenon experienced nationwide and by the time of the model unveiling at 11:30 p.m. EST, Tesla had more than 100,000 reservations. Within a couple more weeks the number had reached more than 400,000. How did Tesla do it?
For one, the company has a strong, if not somewhat eccentric, leader in Elon Musk. Musk was one of the founders of PayPal and in addition to running Tesla, he is also founder and CEO of SpaceX and is purportedly the real-life Iron Man. While not without his personal flaws (he is human after all), several lessons can be learned from the fan base that Musk has built.
Passenger Rail Study Offers New Details About Proposed Wilmington To Raleigh Route
Emma Dill
-
Apr 22, 2024
|
|
Severe Weather Postpones Trump Rally In Wilmington
Emma Dill
-
Apr 20, 2024
|
|
Will NC Be CNBC's Three-time Top State For Business?
Audrey Elsberry
-
Apr 22, 2024
|
With millions in committed funding from New Hanover County and the New Hanover Community Endowment, along with a land donation from the city...
Baristas are incorporating craft cocktail techniques into show-stopping coffee drinks, and bartenders are mixing espresso and coffee liqueur...
W.R. Rayson is a family-owned manufacturer and converter of disposable paper products used in the dental, medical laboratory and beauty indu...
The 2024 WilmingtonBiz: Book on Business is an annual publication showcasing the Wilmington region as a center of business.